ADOR’s CEO, Min Hee Jin is currently caught up in a feud with HYBE when it was reported that HYBE had asked her to step down amid a power struggle. According to reports, they found evidence that Min was trying to leave HYBE and make ADOR a separate entity.
Media outlets also released details about Min’s alleged “coup” to force HYBE into giving in to her “demands.”
Later, she released a full statement claiming that one reason for the feud was BELIFT LAB’s new girl group, ILLIT, allegedly plagiarizing NewJeans’ concept. She added that ADOR had never allowed anyone to copy NewJeans.
NewJeans was Min’s first group, and she oversaw the project from selecting members to choreography and music production.
However, after NewJeans’ success, Min was reportedly stressed about others indiscriminately borrowing her concept. In particular, she expressed her outrage after seeing a male idol group under HYBE being titled the “male version” of NewJeans.
Even if a male version of NewJeans were to come out, I would be the one to make it.
— Min Hee Jin
Netizens felt that her statement was ridiculous in that one concept cannot be solely claimed by one group.
- “Did she rent out the whole of K-Pop? Lol.”
- “How is TWS the male NewJeans? SEVENTEEN has done this type of concept before too.”
- “Wow…such b*llshit.”
- “What do you mean TWS…she’s going overboard with this.”
- “NewJeans is a successful group, but could this really have been possible without HYBE?”
- “If she had a different mindset and considered others’ implementation of similar concepts as proof that her group has this much influence, things would have turned out differently. But because she took it negatively, everything is getting twisted. I’ve learned that positive thinkers are more well-suited for business ventures.”
- “Did she apologize to the people she used as a reference to make the group?”
- “Could you please talk about the leaking of documents and embezzlement? You’re the one that used the phrase ‘BTS’s younger sister’ the most.”
- “TWS’ style is just PLEDIS.”
Most recently, Min addressed the concern for NewJeans’ future and is discussing the best way to promote the group’s scheduled comeback. On the other hand, read the full story of the ongoing feud below.
Everything You Need To Know About HYBE And ADOR Min Hee Jin’s Ongoing Feud: Day One
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